Customers of one of the largest airlines in Europe, Norwegian Air, will be able to pay for flights using digital currencies. Payments will be supported by the Norwegian cryptocurrency exchange NBX.
In an interview with a local business publication, Stig Kjos-Mathisen, CEO of Norwegian Block Exchange (NBX), said that his cryptocurrency trading platform has successfully developed a payment infrastructure that will allow Norwegian Air customers to purchase tickets for digital currencies. “Everything is ready for launch on our side,” he said.
Kjos-Mathisen is the son-in-law of bjørn Kjos, founder and CEO of Norwegian Air, who has been involved in NBX since its launch in 2019. Initially, the exchange was created to provide infrastructure for paying for air tickets with cryptocurrencies. In September, one of Norway’s oldest banks, Sparebanken Øst, acquired a 16.3% stake in NBX for $1.6 million.
NBX plans to introduce a new feature to Norwegian customers later this year. The exchange started working for beta users in September last year and has now opened registration for everyone. It is not yet clear which digital assets will be supported by NBX to pay for tickets. According to existing information, the founder’s son, Lars Ola Kjos bought BTC for 3.5 million Norwegian kroner in 2017, before the cryptocurrency reached its historical high.
Note that in order to reduce costs and increase customer loyalty, airlines are increasingly resorting to the introduction of blockchain and cryptocurrencies. In August last year, it became known that Etihad Airways uses the Winding Tree blockchain platform to improve the operation of its internal information systems.
Winding Tree provides real-time information systems for a number of airlines, hotels, and travel companies around the world. The startup has signed agreements with many well-known airlines, including Air Canada, Air France-KLM, Lufthansa, Eurowings, Swiss Air, Swissport, Brussels Airlines, Austrian Airlines and Air New Zealand.